Marketing Manager

Anonymous Employer

Job Summary

A leading Radio Station with branches in Lagos, South West, South-South, Abuja and Northern Nigeria has a vacancy for this position.

  • Minimum Qualification: Degree
  • Experience Level: Management level
  • Experience Length: 10 years

Job Description/Requirements

Responsibilities:

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals.

Required Qualifications:

  • A first degree in Marketing, Mass Communication or Social Sciences or related discipline from a reputable Institution.
  • MBA would be an added advantage.
  • The ideal candidate must be grounded in general marketing.
  • Must have performed a similar role in a service industry such as Insurance, Financial sector, Entertainment, Media, Marketing & Sales e.t.c.
  • Minimum of 10 years post-graduation experience, at least 5 of which should be in a senior management position of a company.
  • Team player, strong financial and analytical skills; sound management skills coupled with good commercial acumen and good networking ability.
  • A pleasant personality, excellent communicating skills with good knowledge of radio broadcasting business environment.
  • Must be a registered member of NIM.
  • Great skill in Relationship Management.

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Lagos
| Full Time |
NGN Less than 75,000
2mos