Responsibilities:

App Growth and User Acquisition:

Customer Acquisition:

Identify and attract customers seeking beauty and grooming services
Promote the platform to students, professionals, brides, hotels, offices, hostels, and busy individuals.
Convert prospects into active users and repeat customers
Generate quality leads that translate into bookings.

Beauty Professional Onboarding:

Recruit and onboard barbers, hairstylists, makeup artists, nail technicians, and other beauty service providers.
Explain the platform's benefits and registration process.
Build and maintain a network of verified beauty professionals
Ensure service providers are properly onboarded and active on the app.

Social Media Marketing:

Create engaging content ideas, captions, flyers, and short-form video concepts.
Manage daily posting and audience engagement across social media platforms.
Respond promptly and professionally to comments, direct messages, and customer inquiries.
Support brand visibility and community growth.

Field and Community Marketing:

Build relationships with salons, beauty schools, campuses, hotels, hostels, and event vendors.
Conduct physical outreach and community engagement activities.
Establish partnerships that drive user acquisition and service provider registrations.

Influencer and Referral Marketing:

Collaborate with micro-influencers, beauty creators, campus influencers, and lifestyle communities.
Execute referral campaigns aimed at increasing downloads and bookings.
Identify partnership opportunities that improve brand awareness and user growth.

Performance Reporting:

Prepare weekly performance reports highlighting App downloads, User signups, Beauty professional registrations, Leads generated, Bookings and marketing activities
Provide recommendations and insights based on customer feedback and campaign performance.

Requirements:

Minimum of 1 year experience in growth marketing, customer acquisition, digital marketing, or social media management.
Experience growing mobile apps or digital platforms is highly desirable.
Strong understanding of Instagram, TikTok, Facebook, WhatsApp, and LinkedIn marketing.
Ability to create engaging content and execute marketing campaigns.
Excellent communication, negotiation, and relationship management skills.
Ability to work independently and achieve set targets.
Female candidate preferred.
Experience in the beauty, lifestyle, technology, or service industry is an advantage.
Must be a resident in Port Harcourt or willing to relocate.

Preferred Candidate Profile:

The ideal candidate is energetic, creative, highly persuasive, and passionate about building communities.
She should be comfortable engaging with customers, beauty professionals, influencers, and partners while driving measurable growth for the business.

Key Performance Indicators (KPIs):

Remuneration: NGN 150,000 Monthly (during the 2-month probation period)

Bonus:

Work Schedule:

App Growth Marketer

Anonymous Employer