Digital Marketer

Job Summary

We need a candidate who can execute and develop strategies for Business-to-Business (B2B) acquisition for our solution. You will work directly with the executive team to better understand project expectations, produce content, participate in the brainstorming process, and conduct research to develop or support writing. You will be responsible for developing, evaluating, and editing content for the company that will be published on the company's websites and social media pages as a digital marketing/content creator. Manage both internal and external company communications, newsletters, and blog entries.

  • Minimum Qualification: HND
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Responsibilities:

  • Plan and execute all digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns 
  • Design, build and maintain our social media presence. 
  • Brainstorm new and creative growth strategies. 
  • Website update and content management
  • Collaborate with other internal creative teams to create landing pages and optimize user experience. 
  • Create email blast campaigns to target key customers. 
  • Ensure timely delivery of published material, manage project schedules, milestones, and internal information. 
  • Monitor and analyze social media insights in terms of traffic, engagement, shares and sales conversion rates. 
  • Create editorial calendars and schedules for social media. 
  • Creating, improving and maintaining an appropriate range of content to align with the company’s branding and marketing strategy by sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.

Requirements:

  • HND/BSc in related fields. 
  • Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and/or display advertising campaigns. 
  • 3-4 years of relevant experience. 
  • The candidate must possess a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. 
  • Must possess good communication and business writing skills 
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. 
  • Proven working experience in digital marketing. 
  • Coral draw & Illustrator is mandatory.
  • Proficiency in front-end development web programming languages such as HTML and CSS, JQuery, and JavaScript.
  • Good understanding of search engine optimization principles.
  • Proficient understanding of cross-browser compatibility issues.
  • Excellent visual design skills.
  • Creative and open to new ideas.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. 
  • We are especially looking for candidates who are highly proactive and are keen to take initiative on the job. 
  • Excellent understanding of how digital marketing channels work.

Salary: NGN150,000- NGN200,000

Location: Victoria Island, Lagos

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Lagos
| Full Time |
NGN Less than 75,000
2mos