4 weeks ago

Job Summary

The holder of this role is expected to drive the strategic marketing of the organization's health insurance products to small, medium and large corporate organizations and the micro, small and medium enterprises /different groups/associations of operators in the informal sector of the economy within Port Harcourt, with the end goal of ensuring business growth and profitability. He/she will also coordinate or oversee the operations of other staff in the branch.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 5 years

Job Description/Requirements

Responsibilities:

  • Strategically drive the marketing activities of the company to grow the volume of our business in Port Harcourt based on the closeness of the two states. This responsibility is target-driven, and the holder must be a goal getter.
  • The strategic marketing should focus on the organised private sector with attention on big organisations with branches across the nation. The same marketing approach should be deployed towards operators in the informal sector, as the bulk of Nigerians are in this sector.
  • Manage and ensure the sustenance of good relationships with the existing clients of the company.
  • Should be committed, loyal and determined to achieve and exceed set sales targets for the company.
  • Should be willing and always ready to lead the team in Port Harcourt to interface and interact with the NHIA health care facilities that are working with the company.
  • Conduct regular market intelligence activities.
  • Provide strategic leadership in office administration at the branch.
  • Be the first point of contact with business prospects/clients within the states.
  • Analyse business developments and monitor market trends.
  • Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market the company’s health plans or services.
  • Negotiate contract premiums with potential clients.
  • Ensure all reports, daily, weekly, monthly, quarterly, etc., are prepared accurately and submitted as and when due.


Requirements:

  • Minimum of B.Sc./HND in sales, marketing, business administration, actuarial science or other related disciplines.
  • Between 5-7 years of experience in marketing, preferably in healthcare services.
  • Proven ability to effectively execute streamlined marketing activities.
  • Ability to analyse and understand marketing data and develop strategies from insights generated.
  • Proficient in English and the dominant provincial language within the state/region.
  • Ability to be flexible and prioritise in complex situations.
  • Ability to deliver client-focused and tailor-made healthcare solutions for businesses and individuals to create long-lasting business relationships.
  • Good knowledge of Health Insurance / Managed Care or Health Care Financing Business.
  • Good knowledge of Business Concept and Risk Management in Health Insurance with a minimum of 5 to 7 years continuous exposure to business management/risk. management and marketing experience.
  • Must be target-driven and result-oriented with a track record of verifiable achievement.
  • Must have good communication and negotiation skills.
  • Must be able to create and handle PowerPoint presentations excellently.
  • Must be teachable and willing to relearn and de-learn as fast as possible.


Location: Port Harcourt, Nigeria.


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