Business Development Executive

• Analyzing marketing strategies to identify new opportunities for our products.
• Developing consumer-based marketing and branding strategies.
• Liaise with our management, marketing, sales, and production teams for product optimization.
• Developing and launching our products and identifying new customers.
• Establishing customer and industry partners and new networks.
• Monitoring key marketing metrics and developing market segmentation models.
• Integrating user-experience feedback in product updates and innovation.
• Performing competitor analysis toward an increased market share.
• Developing consumer-oriented marketing products and branding strategies.
• Supporting and helping build Rover subsidiary businesses
• Incorporating emerging solutions and technological advancements in new products.
• Responding to clients’ inquiries on products and services
• Developing marketing strategies for both online and (traditional) offline marketing 
• Design Marketing strategy relevant to our brands and push same to the relevant client.
• Develop the Social Media Plan and supervise the creation of a Weekly Content Calendar
• Execute marketing campaigns in –line with marketing strategy
• Create and maintain strategic business relationships with influencers, media personalities, etc.
• Monitor trends and the competition, advising on how to matchup
• Create all marketing materials – ensuring they align with and communicate brand values
• Brand Promotion
• Track and measure the effectiveness of marketing efforts and strategies 
• Visit corporates and establish acceptance of Rover Magazine Products
• Person to person marketing and awareness creation of Rover Products
• Business to Business Marketing and awareness creation of Rover Publications
• Perform extensive quantitative and qualitative market research to implement data-driven marketing campaigns and meet organization-wide strategic goals 
• Work closely with Rover Management to support the organization’s growth by developing content marketing and demand generation strategies that drive awareness and engagement.
• Responsible for the development and implementation of strategic and external events calendar to drive awareness with new prospects and accelerate existing opportunities.
• Investigate and foster engagement with new stakeholders.
• Responsible for implementing the strategies of Rover corporate website, including design, SEO, and content development. 
• Collaborate closely with web Development Company to optimize website content and conversions 
• Develop and implement a centralized marketing calendar to include spotlight articles, social media, and email campaigns, overseeing their full life cycle, including creative/copy development, data segmentation, and reporting/analysis.
• Work with other members of the Rover Team to organize corporate presence in external functions and campaigns. Create and supply marketing materials, merchandise and promotional items to various events, measuring and evaluating impact from feedback and conversions

Candidates residing on the Island are advised to apply