Brand Sales Manager.

Responsibilities

•  Manage sales within a dedicated sales channel in order to achieve company sales targets.
• Spearhead and manage all SKU activations across all sales channels.
• Running training and a tasty master class for the trade customer on premium spirits.
• Visit customer’s premises for sales development for assigned product.
• Planning and executing activations and events to promote the company brand.
• Develop and manage a unique consumer base in the HORECA, open market, and modern trade segments; approach and promote the given product range; build the sales; and service the customer’s account regularly.
• Manage customer grievances and follow up with management for resolution.
•  Manage and supervise product activation activities across various channels.
•  Attend activation events when required.
• Generate and secure potential activation partners.
• Ensure sales targets are achieved on every product and region/key account through managing the effective sales strategy and follow-up to ensure accomplishment of sales operational plans.
• Develop dealer networks in each state as per assigned territory/region and promote them for higher coverage in the assigned state.
• Develop accurate and detailed profiling for the key accounts to explore new business opportunities.
• Prepare and recommend a sales budget and monitor financial performance versus the budget.
• Monitor stock inventories in alignment with the budget and reorder level for product as well as packaging.
• Prepare all applicable reports in time for accuracy and in order to ensure that they match the functional requirements, policies, and standards.
• Initiate and manage Rohstoff Handel university ambassadorship program across all universities in Nigeria

Requirements:

• Bachelor’s degree in marketing, business administration, or a related field.
• Minimum of 4–6 years’ experience in sales, preferably in FMCG, premium spirits, or wine and spirits.
• Proven track record of achieving or surpassing sales targets.
• Strong understanding of brand positioning, customer engagement, and channel sales.
• Excellent communication, negotiation, and presentation skills.
• Ability to manage multiple projects and clients simultaneously.
• Willingness to travel and represent the brand at meetings, trade shows, and events.