Social Media Content Creator
Stretford Hill Limited
Creative & Design
Job Summary
We’re seeking to hire a creative and dynamic Content Creator to develop and execute engaging content across various platforms. This role will be crucial in showcasing our projects, expertise, company culture, and industry insights to attract clients, talent, and build brand awareness. The ideal candidate will have a passion for storytelling.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 3 years
Job Description/Requirements
- Produce high-quality photos and videos of projects, team activities, and site progress. This includes capturing compelling visuals, editing footage, and creating short-form video content for social media.
- Create visually appealing graphics, infographics, and presentations to support content initiatives.
- Manage and maintain the company's social media channels (e.g., Instagram, LinkedIn, Facebook, and Twitter), website content, and other digital platforms.
- Optimize content for different platforms to maximize reach and engagement.
- Develop and implement a content strategy aligned with the company's marketing and communication goals.
- Create content calendars and schedules to ensure timely and consistent content delivery.
- Research industry trends, competitor activities, and client needs to identify content opportunities.
- Work closely with the marketing team, project managers, site teams, and other internal stakeholders to gather content and ensure accuracy.
- Coordinate with external vendors such as photographers and videographers as needed.
- Track and analyze content performance metrics (e.g., engagement, reach, website traffic) to identify what resonates with the audience.
- Generate reports on content performance and recommend adjustments to the strategy.
- Ensure all content aligns with the company's brand voice, style guidelines, and overall messaging.
- Continuously learn about new content creation tools, trends, and best practices in the construction and digital marketing industries.
- Bachelor's degree in Marketing, Communications, Journalism, Graphic Design, Architecture, Engineering, or a related field.
- Proven experience as a Content Creator, preferably within the construction, engineering, or related industry.
- Strong portfolio showcasing a diverse range of content creation skills (writing, photography, videography, graphic design).
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Proficiency in photography and videography, including capturing, editing, and basic post-production.
- Familiarity with graphic design principles and software (e.g., Canva, Adobe Creative Suite - Photoshop, Illustrator, InDesign) is a plus.
- Experience managing social media platforms and understanding their best practices.
- Basic understanding of SEO principles and content optimization.
- Strong organizational, time-management, and project management skills.
- Ability to work independently and as part of a collaborative team.
- Passion for storytelling and the ability to translate technical information into engaging content.
- Familiarity with the construction industry and its terminology is a significant advantage.
Location: Ikoyi, Lagos
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