Social Media Manager

Responsibilities:

• Develop and implement social media strategies aligned with business goals
• Create, schedule, and publish engaging content across platforms (Instagram, Facebook, X, TikTok, LinkedIn, etc.)
• Manage day-to-day social media activities and online community engagement
• Design and oversee content calendars for consistent posting
• Monitor trends, audience behavior, and competitor activity
• Respond to comments, messages, and inquiries in a timely and professional manner
• Analyze performance metrics and prepare monthly reports on growth and engagement
• Collaborate with designers, writers, and marketing teams to produce high-quality content
• Run and optimize paid social media advertising campaigns
• Ensure brand consistency across all digital platforms

Requirements:

• Bachelor’s degree in Marketing, Mass Communication, Digital Media, or a related field
• Proven experience as a Social Media Manager or similar role
• Strong understanding of social media platforms, algorithms, and trends
• Excellent content creation, copywriting, and communication skills
• Proficiency in tools such as Canva, Meta Business Suite, Hootsuite, or similar platforms
• Basic knowledge of analytics tools (e.g., Meta Insights, Google Analytics)
• Strong creativity and ability to generate engaging content ideas
• Ability to work under pressure and meet deadlines