Product Marketing Associate
Job summary
A Product Marketing Associate is a professional role focused on understanding market needs and ensuring that the product messaging aligns with customer challenges and company goals, thereby enabling sales teams and supporting product growth.
Job descriptions & requirements
Responsibilities:
- Planning and conducting industry research and customer interviews
- Developing in-depth knowledge of the market, customers, and buyers
- Educating internal teams about our customers and their challenges
- Enabling the Sales team with tools to communicate product value
- Collaborating with the Creative team on sales and marketing assets
- Managing new product and feature releases, including launch campaigns
Requirements:
- Proven experience in Product, Product Marketing, or Marketing
- Experience with user research and conducting interviews
- Involvement in product or feature launches in a tech environment
- Excellent listening and communication skills
- Highly organized with exceptional project management skills
- Experience in a high-growth company with a focus on execution
- HR/Recruiting industry experience or at an HR tech company is preferred
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