Marketer
Job summary
Drive growth for an HR consulting firm by marketing HR solutions, generating leads, and converting prospects into clients. Execute campaigns, build client relationships, and sell HR and tech-driven services while supporting brand visibility, revenue targets, and business development initiatives.
Job descriptions & requirements
Responsibilities:
Marketing & Business Development:
- Develop and execute marketing strategies to promote the HR consulting firm’s services
- Identify and pursue new business opportunities and client leads
- Convert prospects into paying clients through effective sales techniques
Sales of HR & Consulting Services:
- Actively market and sell HR services, including recruitment, outsourcing, and HR advisory
- Present service offerings to potential clients and close deals
- Prepare proposals, quotations, and client presentations
Digital & Content Marketing:
- Manage and grow the firm’s online presence (social media, website, email campaigns)
- Create engaging content to promote HR services and attract clients
- Track and analyze campaign performance
Client Relationship Management:
- Build and maintain strong relationships with new and existing clients
- Follow up on leads, inquiries, and ongoing business opportunities
- Ensure high client satisfaction and retention
Market Research & Strategy:
- Conduct market research to identify trends, competitors, and opportunities
- Provide insights to improve service offerings and positioning
Brand Visibility & Promotion:
- Increase brand awareness for the HR consulting firm
- Represent the company at meetings, events, and networking opportunities
Collaboration:
- Work closely with HR consultants and internal teams to align marketing with service delivery
- Support cross-functional initiatives to drive revenue growth
Requirements:
- Bachelor’s degree in Marketing, Business Administration, or a related field
- Proven experience in marketing or sales (preferably in service-based industries)
- Experience in selling HR services, consulting services, or tech products is a strong advantage
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