Business Development Manager, Real Estate

Role purpose

Drive sales and marketing performance across UFAM's residential, commercial and mixed-use property portfolio. The role generates qualified demand, converts high-value buyers and investors, and builds the partnerships and brand visibility that grow occupancy, sales and project profitability.

Key responsibilities

• Identify, develop and secure new business across the residential, commercial and mixed-use property portfolio.
• Lead marketing initiatives and campaigns that raise brand visibility and generate qualified buyer and investor leads.
• Build and maintain relationships with investors, developers, corporate clients, government agencies and key stakeholders.
• Develop market-penetration strategies to improve occupancy rates, sales conversion and project profitability.
• Conduct market research, feasibility assessments and competitor analysis to identify emerging opportunities.
• Negotiate and close high-value sales, partnerships and property acquisition opportunities.
• Coordinate with architects, consultants, contractors and project teams to align developments with market demand.
• Prepare and present business proposals, investment cases and growth strategies to executive management and prospective clients.
• Track sales performance, pipeline development and revenue targets, reporting regularly to management.

Required qualifications and experience

• Bachelor's degree in Business Administration, Marketing, Real Estate, Estate Management or a related field.
• Minimum of 5 to 10 years' experience in business development, property marketing or strategic sales, ideally within real estate or property development.
• Strong understanding of property investment structures, land acquisition, development cycles and real estate market dynamics.
• Demonstrated ability to generate revenue, negotiate contracts and manage high-value client relationships.
• Established network across investors, developers and corporate clients in the Nigerian property market.
• Excellent communication skills, with strong presentation and negotiation skills.
• Proficiency in Microsoft Office, CRM platforms and digital marketing tools.

Desirable

• Experience marketing property to diaspora or high-net-worth buyers.

Core competencies

• Business development and revenue generation
• Negotiation and deal closing
• Client and stakeholder relationship management
• Property marketing and positioning
• Market and commercial analysis
• Communication and presentation

Key performance indicators

• Consistently meets or exceeds the monthly and quarterly sales revenue target.
• Maintains a healthy, growing pipeline of qualified buyers and investors, with a rising conversion rate.
• Improves occupancy and sales-conversion rates across the assigned portfolio quarter on quarter.
• Builds a referral and repeat-client base that generates a measurable share of new business.
• Brings in new partnerships or channels that open additional demand for the portfolio.

<