Brand/Marketing Officer
Job summary
Creative and results-driven Brand/Marketing Officer responsible for developing and executing marketing strategies, enhancing brand visibility, and driving customer engagement across multiple channels.
Job descriptions & requirements
Responsibilities:
- Maintain brand identity and drive increased brand awareness across all platforms.
- Develop and execute engaging marketing and promotional content for the website and social media.
- Create and implement social media strategies aligned with company goals and brand identity.
- Generate creative ideas and growth strategies to improve brand visibility and engagement.
- Ensure consistency of brand messaging across all communication channels.
- Manage and respond promptly to customer inquiries and requests on social media platforms.
- Liaise with external brand partners, vendors, and service providers effectively.
- Oversee environmental branding/beautification and supervise assigned vendors.
- Plan and coordinate team bonding activities and related logistics.
- Organize and execute marketing activations, including market storms and campaigns.
- Supervise and guide the Graphics Designer to ensure high-quality visual output.
Requirements:
- Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
- 2 years’ experience in brand management, digital marketing, or a similar role.
- Strong knowledge of social media platforms and content creation.
- Excellent communication and customer engagement skills.
- Creative thinking with the ability to develop innovative marketing strategies.
- Good organizational and multitasking abilities.
- Basic understanding of design tools (e.g., Canva) is an added advantage.
- Ability to work independently and as part of a team in a fast-paced environment.
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