Assessment

Marketing Manager

Anonymous Employer

Why is there a skills assessment?
The employer wants to assess each candidate equally and fairly, and give you the opportunity to show your abilities.
How long is the assessment?
Normally between 25 - 45 mins depending on the skill being assessed.
Can I retake the assessment?
No, you can't re-take an assessment
Make sure you are ready and can focus 100% with no distractions.

Job Summary

The Marketing Manager will play a crucial role in positioning our start up and our services as an industry leader. He/she will manage a small team of marketing associates, while overseeing existing client projects to ensure high level marketing execution. Direct Reports: Marketing Associate, Social Media Manager, Graphic Designer, Web Designer.

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 4 years

Job Description/Requirements

Client Marketing:

  • Supporting integrated marketing and communications across a variety of channels and vehicles– internal, external, PR, digital, social, web, etc.
  • Develop and implement strategies for new/existing client communications & marketing
  • Define key performance indicators for each comms channel to determine the campaign's level of success
  • Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders
  • Oversee the graphic/web team members ensure the marketing and communications collateral is consistent with the client's brand

Agency Marketing:

  • Acting as a brand champion both internally and externally and ensuring consistency with our brand guidelines
  • Oversee the associates creation and delivery of agency newsletters on a monthly basis
  • Oversee the associate's community engagement and media publications for the agency  
  • Identify new sales opportunities through multiple mediums
  • Oversee creation of content calendars for digital channels
  • Ensure that content uploaded on the company website and digital channels are accurate and in line with company policies

Organizational:

  • Manage marketing colleagues to ensure omnichannel campaign execution 
  • Communicate with colleagues and share insights on Whatsapp/Slack
  • Utilize Asana to set up projects and update task status
  • Weekly coordination and training with your direct reports
  • Weekly update/strategy meeting with Head of Growth 
  • For Client: Monthly Report on the impact of client campaigns & initiatives
  • For Agency: Monthly Report calling out significant shifts vs forecasting in our industry

Team Management:

  • Create internal communications protocols and initiatives that will foster team members morale 
  • Influence, communicate, motivate and inspire team members to achieve departmental objectives
  • Monitor and follow-up on team member tasks and deliverables
  • Provide recommendations on training and development
  • Manage recruitment processes for the agency growing marketing team

Requirements:

  • Bachelor's Degree in Marketing, Business Administration (or) 4+ years relevant work experience in a marketing or communications role.
  • Preference to Abuja Resident
  • Should have had prior client-facing experience.
  • Proven success designing and executing marketing and communications strategies and campaigns (Portfolio Required)
  • Up to date on industry trends and able to stay ahead of the curve
  • Excellent organizational and project management skills and ability to meet deadlines
  • Must be able to think analytically, strategically, and be metrics-driven
  • Capable of leading a small team as well as working independently
  • Great multi-tasker and capable of simultaneously managing multiple projects with different deadlines
  • Familiarity or experience working with CRM software is an asset
  • Superior written and verbal communications skills

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