Amazon PPC Associate
Talent Hackers
Marketing & Communications
Job Summary
Join our dynamic e-commerce team and contribute to one of the fastest-growing sectors in the digital marketplace. Our company specializes in online retail and brand management across various product categories, leveraging innovative marketing strategies to maximize online presence and sales performance. We are looking for a detail-oriented and data-driven Amazon PPC Associate to manage and optimize our Amazon advertising campaigns. The ideal candidate will be responsible for developing, executing, and monitoring PPC strategies to increase sales, visibility, and profitability on the Amazon platform.
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
Responsibilities:
- Develop and implement PPC campaigns on Amazon, including Sponsored Products, Sponsored Brands, and Display Ads.
- Conduct keyword research and selection for pay-per-click campaigns and SEO initiatives.
- Analyze and assess the performance of campaigns and translate quantitative and qualitative data into recommendations and plans for revising the campaign strategy.
- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals.
- Optimize bidding strategies and campaign structures to maximize ROI.
- Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
- Provide creative copy suggestions and graphical ad templates.
- Work closely with the sales and marketing teams to align PPC campaigns with the company's overall marketing strategy.
- Stay updated with PPC and SEM trends and techniques to ensure competitive advantage in the marketplace.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, or related field.
- At least 3Â years of experience managing PPC campaigns across Amazon in an agency or in-house setting.
- Strong understanding of Amazon’s advertising platform and tools.
- Proficient in MS Excel, Google Analytics, and PPC management tools.
- Excellent analytical, organizational, project management, and time management skills.
- Strong attention to detail and ability to work under tight deadlines.
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