Head of Public Relations and Communications

Job Summary

As Head of PR and Communication, your role is to support Jumia Nigeria in the development and delivery of the digital communication strategy.

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 6 years

Job Description/Requirements

​Key Responsibilities:

  • Increase Jumia Nigeria’s Brand awareness through media and Social Media.
  • Implement group communications strategy in Nigeria for our different stakeholders (Consumers, Sellers, and Partners, employees, and regulators/communities)
  • Build a strong network of media partners.
  • Be proactive by pitching media and organize interviews with Jumia stories (Write editorials for media, including press releases and reports.).
  • Organize Press conferences or PR events.
  • ​Handle local crisis communication (statement, recommendations).
  • ​Be a spokesperson for the company.
  • ​Brief the team about the wording, Q&A, Talking points and prepare a public presentation.
  • ​Handle the corporate Social Media in collaboration with different departments, Marketing, and HR.
  • ​Prepare Social Media videos (content) and pictures for the corporate platform (Twitter Group, Group Website, Twitter Nigeria, and LinkedIn Nigeria).
  • ​Report on PR activities – Following PR processes/reporting/tracking.
  • ​Support the Group Communications team for cross-country projects.
  • ​Support the deployment of innovative marketing operations: increase traffic and conversion on the website
  • ​Proofread content, including but not limited to social media posts, blog articles, and press releases. 
  • ​Administration of press and social competitions, including organizing prizes and contacting winners. 
  • ​Follow-up on Public Affairs Affairs - interaction with regulators, International Institutions, and other relevant stakeholders.
  • ​Internal Communications in collaboration with HR.
  • ​Corporate Social Responsibilities.


  • 6+ years experience min in Communications or Public Relations.
  • Advanced written and verbal skills.
  • Education to degree level or equivalent in PR, Communication or Journalism. 
  • Must have a commendable Media network and relations in Nigeria and in the region.
  • Experience in crisis communication and CSR.
  • Social Media addicts
  • Independent and resourceful.
  • Strong drive and leadership.
  • Exceptional organizational skills and very structured. 
  • Proficiency in Microsoft Word and Excel. 
  • Ability to work independently and within a team.
  • Ability to meet very demanding targets.
  • High level of motivation, determination, and commitment.
  • Skillful in content creation (storyteller), as well as copy-editing and proof-reading
  • Thorough knowledge and understanding of the e-commerce industry

We offer:

  • A unique experience in an entrepreneurial, yet structured environment
  • The opportunity to become part of a highly professional and dynamic team working around the world
  • An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders for our future internet ventures.

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