Job Summary
Our client, an FMCG company, is looking to hire a Brand Manager. The ideal candidate will be responsible for developing brand strategies, promoting brand growth and expansion, implementing brand plans, and using a variety of data to drive volume, profitability, and consumer satisfaction
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 4 years
Job Description/Requirements
Responsibilities:
- Managing & developing brand performance (equity, market share, etc.)
- Leading & controlling marketing activity (ATL, BTL)Â Â
- Managing & responsible for a marketing budget.
- Leading all initiatives related to sales and marketing (Articulate product offerings, key benefits, and messages for use by sales and marketing).
- Managing the pricing strategy.
- Brand Strategy, Brand Content creation, and Campaign process management.
- Be the voice for the company across social channels to increase brand exposure.
- Translate brand elements into plans go-to-market strategies and day-to-day brand management operations.Â
Requirements:
- Proven (4) four years of working experience as a Brand Manager in the food and beverage industry.Â
- Have experience in creating television commercials, media placement, market, and consumer research.
- Have a logical mindset and creativity.
- Willing to travel around, especially in general trade (wet market, open market, neighborhood area, etc.).
- Have a success story in your career.
- Strong skills in Microsoft Office applications.
- Excellent understanding of the full marketing mix.
- Up to date with latest trends and marketing best practices.
- Degree in marketing or a related field.
- Excellent project management and business operations skills.
- Professional Accreditation: Any applicable to relevant professional bodies.
If you are passionate about this role, send your resume. Only shortlisted candidates will be contacted.Â
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