Social Media Manager
Job summary
The Social Media & Conten Creator is responsible for planning, creating, and producing engaging digital content that showcases RLG Cosmetics' products, brand identity, and customer experience across all digital platforms. The role involves creating high-quality photo, video, and written content that drives brand awareness, engagement, and sales.
Job descriptions & requirements
Responsibilities:
Content Creation:
- Produce and upload high-quality videos, reels, photos, and graphics that align with the brand's identity.
- Develop educational, promotional, and lifestyle content showcasing RLG Cosmetics' products.
- Create behind-the-scenes, customer testimonials, product launch, and campaign content.
- Write engaging captions, scripts, and storytelling content that encourages audience interaction.
Makeup Demonstration & Product Application:
- Apply makeup professionally to demonstrate the correct use of RLG Cosmetics' products.
- Create makeup tutorials, transformation videos, product reviews, and beauty tips.
Photography & Videography:
- Capture high-quality product and lifestyle photographs.
- Record and edit engaging short-form and long-form videos.
- Ensure proper lighting, composition, and visual presentation.
- Operate cameras, smartphones, lighting equipment, and audio devices effectively.
Video Editing & Design:
- Edit videos using tools such as CapCut, Adobe Premiere Pro, Final Cut Pro, Canva, or similar software
Social Media Support:
- Work with the BCM to execute the content calendar.
- Monitor social media trends and recommend content ideas.
- Participate in campaign planning and product launches.
- Support live sessions, promotional events, and influencer collaborations.
Brand Representation:
- Ensure all content aligns with the company's branding, values, and communication guidelines.
- Maintain professionalism while representing the company online and offline.
- Protect confidential information relating to upcoming products and marketing campaigns.
Requirements:
- Bachelor's Degree or HND in Mass Communication, Marketing, Media, Communications, Theatre Arts, or a related field.
- Minimum of 2 years' experience in content creation, social media, beauty, or digital marketing.
- Experience within the beauty, cosmetics, skincare, fashion, or lifestyle industry is highly preferred.
- A portfolio showcasing previous content creation work is required.
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