Marketing Officers

Responsibilities:

• Develop and implement marketing strategies and campaigns to promote brand awareness and achieve business objectives.
• Plan, create, and manage digital marketing initiatives, including social media, email marketing, and content marketing.
• Conduct market research and competitor analysis to identify trends, target audiences, and growth opportunities.
• Produce and oversee advertising and promotional materials that align with brand identity and marketing goals.
• Manage and optimize social media platforms to increase engagement, reach, and follower growth.
• Utilize SEO best practices and digital analytics tools such as Google Analytics to track, measure, and improve campaign performance.

Requirements:

• Bachelor’s degree in a related field, a Master's will be a plus.
• Proven relevant years of experience.
• Strong understanding of marketing strategies, campaign planning, and brand promotion
• Skilled in digital marketing, including social media management, email campaigns, and content creation
• Proficient in market research and data analysis to identify trends and target audiences
• Excellent communication and presentation skills for internal and external stakeholders
• Ability to develop and execute advertising and promotional materials effectively
• Knowledge of SEO, Google Analytics, and other digital tools to measure campaign performance.