Marketing Executive

Responsibilities:

• Execute marketing campaigns and initiatives across digital channels to support brand awareness, customer acquisition, and engagement objectives.
• Support the delivery of marketing strategies by coordinating campaigns, promotional activities, and customer engagement initiatives.
• Assist in the development and execution of marketing materials, content initiatives, and brand communications across customer touchpoints.
• Support customer acquisition and retention activities by executing campaigns designed to improve customer engagement and lifecycle growth.
• Monitor market trends, competitor activities, and customer behaviour to identify opportunities for improved marketing performance.
• Track and report on campaign performance, providing insights to support optimization and decision-making.
• Coordinate with internal teams and external partners to support marketing initiatives, partnerships, and promotional activities.
• Work closely with the marketing team and cross-functional teams to ensure effective execution of marketing objectives.

Requirements:

• A minimum 3 years of experience in marketing, digital marketing, brand marketing, or related roles.
• Experience executing marketing campaigns across digital channels.
• Strong understanding of marketing fundamentals, content, and customer engagement.
• Experience with social media platforms and digital marketing tools.
• Ability to track campaign performance and interpret marketing data.
• Excellent communication, collaboration, and organizational skills.
• Comfortable working in fast-paced, performance-driven environments.
• Prior experience in the sports betting or gaming industry is an advantage.