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Job Summary

Jobberman Nigeria is looking to hire a suitable candidate to fill this position. The job holder will own and drive all marketing objectives and key result items to achieve goals for the business.

  • Minimum Qualification:Degree
  • Experience Level:Senior level
  • Experience Length:5 years

Job Description/Requirements

Responsibilities:

  • Take a lead in developing in-country marketing strategy and provide Sound input into group-level campaigns.
  • Project manage all assigned campaigns and activities including reporting in line with ROAM structures and standards.
  • Network to build partnerships with local professional bodies, private companies, and governments.
  • Build close connections to the media to capitalize on PR opportunities.
  • Plan and manage events in order to drive conversions and target personas.
  • Write, have approved on time, and record results in campaigns, partnerships, and event briefs.
  • Work with the Business CEO to manage budgets and ensure that campaigns, events, and partnerships are aligned with brand strategy and produce an impact on core KPIs for the brand.
  • Ideation of omnichannel campaigns.
  • Effectively execute media buying activities, events, and other offline initiatives.
  • Ensure adherence to visual guidelines across all channels.
  • Own brand voice for the business.

Requirements:

  • Minimum of 5 years experience in a marketing position.
  • 1 - 2 years experience in management.
  • Bachelor's Degree in Marketing, Business Administration (or) relevant work experience.
  • Experience in strategy development and implementation.
  • Deep knowledge of Google Analytics with deep dive into traffic sources and conversions to identify problems and adapt strategies.
  • Hands-on experience and in-depth knowledge with multiple marketing channels; at least 2 - 3 of the following:
    • SEM
    • Social Media
    • Content / Blogs
    • SEO
    • Email / CRM
    • Outdoor / Events / PR
    • Radio / TV / Print

Reporting:

  • Report on the impact of campaigns & initiatives.
  • Update Marketing Master as required.
  • Produce marketing weekly reporting and call out significant shifts vs forecasting and budgets along with reasons and action items.

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