1 month ago

Job Summary

Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

  • Minimum Qualification:Degree
  • Experience Level:Senior level
  • Experience Length:5 years

Job Description/Requirements

Responsibilities:

  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications, and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor, and report on team goals
  • Lead team for partnerships, contracts, and engagements
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material)
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Monitor competition (acquisitions, pricing changes, and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Participate in the quarterly and annual planning of company objectives


Requirements:

  • BSc or MSc in Marketing or relevant field
  • Work experience in Marketing, Sales, and business administration
  • Experience running successful marketing campaigns
  • Experience with CRM software
  • Leadership skills with the ability to set and prioritize goals
  • Analytical mind

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