- Plan and execute all digital marketing activities including SEO/SEM, marketing database.
- Advertise the company services on all social media platforms such as email marketing, Facebook, YouTube, LinkedIn and building funnels and landing pages.
- Well versed in SEO Marketing, hashtags and other lead generating tools for conversion of leads
- Applicant must be competent in content creation and development as well as in the use of graphic design applications such as Canva, Corel Draw etc.
- Develop and oversee marketing campaigns to promote our services.
- Work closely with other employees in areas such as advertising, market research, promoting our services.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights, optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies for Tugrow1688 Logistics.
- Plan, execute and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Instrument conversion points and optimizes user funnels.
- Evaluate emerging technologies and provide leadership and perspective for adoption where appropriate.
- Stay up-to-date with the latest trends, technology and best practices in online marketing and measurement.
- Bachelor's Degree in Marketing or relevant field.
- Experience in digital marketing or Business Development (1 and half years).
- Strong interpersonal and relationship management with a high level of emotional intelligence
- In-depth knowledge of various social media platforms and offline marketing strategies.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends).
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Available to resume immediately.
Benefits of Working with Us
- Supportive environment.
- Your work has a visible impact.
- Great learning and growth opportunities.
- License to innovate (Your innovative ideas have a voice).
- We offer a unique experience.