Digital Marketer
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New
Job summary
A Digital Marketer develops, implements, and manages online marketing campaigns across platforms such as social media, search engines, email, websites, and paid advertising channels. They analyze campaign performance, optimize strategies using data insights, and work to improve brand visibility and customer acquisition.
Min Qualification:
Degree
Experience Level:
Mid level
Experience Length:
3 years
Language Requirement:
English
Working Hours:
Full Time - 9 to 5
Applicant Location:
Port Harcourt & Rivers State, Nigeria
Job descriptions & requirements
Responsibilities:
- Plan and execute full-funnel campaigns (awareness, consideration, conversion).
- Write compelling ad copy, social captions, email subject lines, and landing page headlines.
- Use Google Analytics 4, Meta Ads Manager, and Google Tag Manager to track conversions, build dashboards, and present weekly performance insights.
- Continuously test ad formats, visuals, audiences, and CTAs to improve results.
- Stay ahead of social media algorithm changes, ad policy updates, and design trends.
- Plan, schedule, and publish daily content across 3-5 platforms.
- Monitor social listening for brand mentions, industry trends, and customer pain points.
- Track and report on engagement rate, reach, follower growth, and sentiment analysis.
- Design landing page visuals, email headers, and presentation decks.
Requirements:
- 3+ years of experience working as a digital marketer and graphic designer.
- Proven experience setting up, launching, and optimizing paid ad campaigns on Meta and Google Ads.
- Comfortable with audience targeting, retargeting, lookalike audiences, and bid strategies.
- Ability to create and execute a content calendar aligned with product launches, promotions, and seasonal trends.
- Ability to design high-converting ad creatives, carousels, stories, reels covers, infographics, and simple banners.
- Basic knowledge of SEO (On-page and keyword research).
- Experience with email marketing tools (Mailchimp, Brevo, etc.).
- Familiarity with Shopify, WordPress, or Webflow.
Remuneration: NGN 200,000
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