Digital Marketer

• Develop and execute digital marketing strategies across social media and other relevant platforms.
  
• Generate and nurture leads through organic and paid digital marketing campaigns.
  
• Follow up with leads and implement strategies to convert prospects into customers.
  
• Appear confidently in videos, social media content, live sessions, and other marketing activities.
  
• Monitor digital marketing campaigns and track key performance indicators.
  
• Conduct market and competitor research to identify new opportunities.
  
• Work closely with the sales team to improve lead quality and conversion rates.
  
• Develop campaigns around the company's products and services.
  
• Respond to enquiries and engage with prospects across digital platforms when required.
  
• Analyse campaign performance and recommend improvements.
  
• Stay updated on current digital marketing trends, content formats and customer acquisition strategies.
  
• Support other marketing initiatives, events and promotional activities as required.

Requirements:

• Minimum of 2 years' experience in digital marketing, social media marketing, sales/marketing, or a related field
  
• Proven experience with lead generation and lead conversion.
  
• Strong understanding of social media platforms and digital marketing strategies.
  
• Comfortable appearing on camera and creating video content.
  
• Excellent written and verbal communication skills.
  
• Basic knowledge of digital advertising platforms such as Meta Ads and other relevant advertising channels is an advantage.
  
• Ability to analyse marketing results and make data-driven decisions.
  
• Strong sales and persuasion skills.
  
• Creative, proactive, and willing to take initiative.
  
• Ability to work independently while also collaborating effectively with a team.
  
• Comfortable working in a fast-growing environment.