Social Media Manager and Content Creator

Strategy and planning:

• Build and run a content strategy around four brand pillars: leadership, mentorship, public speaking and lifestyle.
• Plan a monthly content calendar so key messages go out on time across all platforms.
• Define the target audience for each platform and tailor content to it.
• Keep the brand's voice, look and identity consistent on every page.
• Achieve set KPIs for each platform, such as reach, engagement rate, follower growth, shares, saves, DMs and link clicks.
• Study competitor and benchmark pages and bring the findings into the plan.

Content Creation:

• Create, edit and publish original content daily, including copy, photos, graphics, carousels and videos.
• Produce short-form video for Reels, TikTok and LinkedIn video.
• Write captions and posts that drive comments, shares and clear calls to action.
• Turn talks, interviews and quotes into posts, short clips and carousels.
• Use AI tools like ChatGPT, Claude and Gemini Pro, etc. to research topics, draft scripts and captions, generate images and edit content.
• Write clear prompts, review the output and refine it over several rounds until it matches the brand's voice and quality.
• Create motion graphics and explainer videos with AI video tools.
• Turn articles, talks and ideas into AI-assisted videos, carousels and graphics.
• Create Avatars of the brand and use across-platform content as necessary.
• Check all AI output for accuracy, tone and originality before it goes live.

Events and Speaking Coverage:

• Attend speaking engagements, mentorship sessions and lifestyle events to shoot photos and video.
• Post live updates and stories during events.
• Edit and publish event recaps within 48 hours.

Community and growth:

• Grow followers organically through consistent posting and active engagement.
• Reply to comments and DMs, and flag key messages, partnership and speaking requests to the principal.
• Build online communities and collaborate with other creators and influencers.
• Run contests, giveaways and other campaigns to grow reach and awareness.
• Come up with ideas for collaboration and visibility.

Digital product launches and paid ads:

• Plan and run launch campaigns for upcoming digital products.
• Create and manage sponsored ads on Instagram, Facebook, LinkedIn, TikTok and Google.
• Build simple sales funnels that move followers to opt-ins and purchases on the brand website.
• Track ad spend, cost per result and conversions, and adjust campaigns based on results.

Email newsletter:

• Write, design and send the brand's email newsletter.
• Grow the email list through opt-in offers and calls to action on social media.

Reporting:

• Track page analytics, website traffic from social media and campaign results.
• Submit a monthly report on growth, engagement, campaign results, ad performance and next steps.
• Stay current on platform changes, content trends and new AI and design tools

Requirements:

• Bachelor's degree in Marketing, Mass Communication or any relevant field
• Minimum 3 years of proven experience in content creation and social media management.
• Strong content writing and copywriting skills.
• Strong video editing skills, using tools like CapCut, InShot or Premiere Pro, after effects.
• Crucial: strong, hands-on use of ChatGPT, Claude and Gemini Pro, Google flow, etc. for content creation and editing.
• Strong prompting skills, with the ability to iterate on prompts to get the right result.
• Crucial: ability to make motion graphics and explainer videos with AI tools like Higgsfield, Runway, InVideo, HeyGen or similar.
• Working knowledge of preferred image editing tools.
• Good photography and mobile video shooting skills.
• Experience running sponsored ads on Meta, LinkedIn, TikTok or Google.
• Experience with email marketing tools like Mailchimp, Brevo or similar.
• Good analytical skills, with the ability to read platform insights and act on them.
• Good research and networking skills.
• Highly organised, able to work independently, manage several pages at once and meet deadlines.
• Discretion in handling a public figure's accounts, messages and personal information.
• Must be able to attend scheduled events.
• Living in Gwarimpa, Life Camp, or its environs is preferred.
• A portfolio of pages managed and content created, with evidence of growth or campaign results.
• Proven experience creating and editing content with AI tools, including at least one AI-made motion graphic or explainer video.
• Experience with personal brands, thought leaders or public figures is an advantage

Platforms You Will Manage:

• LinkedIn
• Instagram
• Facebook
• X (Twitter)
• TikTok
• Pages of affiliated mentorship programme and youth network

Remuneration: NGN 150,000 Monthly

What We Offer:

• Transport and Data Allowances
• Fully remote work arrangement; however, you must attend scheduled events.
• Direct exposure to leadership, mentorship and trainings.

Send the following:

• Your detailed CV.
• A cover letter, which should contain a note on the AI tools you use
• Portfolio links: pages you have managed and at least 3 sample videos you created and edited. At least 1 must be an AI-made or edited clip.

Deadline: Friday, 6th November, 2026

Note: Only shortlisted and qualified candidates will be contacted.