Social Media Manager
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New
Job summary
The Social Media Manager is responsible for developing, implementing, and managing the organization's social media strategy to increase brand awareness, engage target audiences, generate leads, and drive business growth. The role involves creating compelling content, managing social media platforms, analyzing campaign performance, growing online
Min Qualification:
Degree
Experience Level:
Entry level
Experience Length:
2 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and execute a comprehensive social media strategy aligned with the company's marketing and business objectives
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Create monthly and quarterly content calendars
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Identify opportunities to increase brand visibility and audience engagement
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Stay up-to-date with social media trends, platform updates, and best practices.
- Create, edit, and publish engaging content, including: Images and graphics, short-form videos (Reels, TikTok, Shorts), Promotional posts, Educational content, customer testimonials, behind-the-scenes content, company announcements
- Plan and execute social media campaigns to promote products, services, events, and brand initiatives
- Coordinate giveaways, contests, and influencer collaborations.
- Manage paid social media advertising campaigns where applicable.
- Monitor campaign performance and optimize for better results.
Requirements:
- Minimum qualification of a BSC
- 2 years of previous experience in a similar role
Job opportunities at Essential.NG
E-direct in Ikeja is currently hiring across Customer Service & Support, Creative & Design, and Hospitality & Leisure roles within the Hospitality & Hotel industry. All 20 open positions are based in Lagos. The vacancies are entry-level opportunities for candidates with 0–5 years of experience, making them suitable for early-career applicants.
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