Senior Product Growth Marketer

Zed is Hiring: Senior Product Growth Marketer (Fintech)

At Zed, we’re building a simpler, smarter financial platform for Nigerians.

We are looking for a Senior Product Growth Marketer to own and build our growth engine from 0 → scale.

This is a 0→1 role, and you will not inherit a working system. You will design, test, and scale growth from the ground up.

What You’ll Do

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Own and execute Zed’s end-to-end growth strategy

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Design and optimize user acquisition funnels (including waitlists)

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Define and improve activation and onboarding experience

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Drive retention and engagement strategies

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Run structured growth experiments across the funnel

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Define key growth metrics (activation, retention, CAC, etc.)

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Shape product positioning and messaging

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Work closely with Product, Engineering, and Design to embed growth into the product

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Set up analytics, reporting, and growth playbooks

What We’re Looking For

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5+ years in Growth / Product Marketing

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Experience building and scaling early-stage products

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Strong understanding of full-funnel growth (acquisition → retention)

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Ability to operate in ambiguous, fast-moving environments

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Strong product thinking (not just campaign execution)

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Data-driven with hands-on execution ability

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Excellent communication and storytelling skills

Bonus (Strong Advantage)

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Fintech or payment experience in African markets

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Experience launching products from 0 → traction

Tools:

You should be comfortable working across:

Analytics: GA4, Mixpanel, Amplitude

Web: Webflow, Framer

Lifecycle: Mailchimp, HubSpot, ConvertKit

Experimentation: A/B testing tools

Data: Google Sheets / Excel (advanced)

Content and Distribution:

Instagram, LinkedIn, WhatsApp (early channels)

Canva, Figma

What Success Looks Like (First 30 Days)

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Clear growth strategy aligned with product roadmap

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Live acquisition funnel (waitlist / early access)

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Defined activation metrics

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Growth experiments running across acquisition and onboarding

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Early traction signals (conversion, engagement, retention)

Why This Role Matters

You will play a key role in taking Zed from 0 to its first meaningful user base, working directly with the CEO and closely with Product & Engineering.

This Role Is NOT For

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Campaign-only marketers

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Social media managers without product experience

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Candidates who require highly structured environments.

To apply, fill the form👉https://forms.gle/y4KqsKzwrp3HHohJ9

NB: Only selected applicants will be contacted.

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