4 weeks ago

Job Summary

We are looking to hire a self-motivated and customer-oriented Product Marketing Manager to manage our new Product Marketing team. Reporting to the Director of Product Marketing, you will be responsible for maximizing Superside’s potential to delight our users and have a direct impact on how revenue is generated.

  • Minimum Qualification:Degree
  • Experience Level:Mid level
  • Experience Length:2 years

Job Description/Requirements

Responsibilities:

  • Define personas, messaging, positioning, and go-to-market (GTM) strategies
  • Act as the glue between Product & Services and GTM teams
  • Collaborate with marketing or sales teams when launching a new product
  • Gather and share knowledge around our market, industry, and customers, while becoming an expert in our users
  • Join forces with teams across the company to collaborate on the roadmap, build and optimize GTM plans for existing and new offerings
  • Build and implement adoption and expansion strategies for our existing customer base
  • Enable GTM teams to improve conversion rates across every stage of the funnel from awareness to expansion
  • Create resources like presentations, case studies, and other collateral that help Sales teams optimize the processes and close deals


Requirements:

  • 2-5+ years in product marketing in B2B/SaaS, preferably with experience selling to enterprise and mid-market companies
  • Track record of successfully working on critical projects with stakeholders across the business
  • Ability to lead, motivate, and work collaboratively with a team behind a bold mission
  • Affinity for a fast-paced, fast-changing, ambiguous environment
  • Proven ability to successfully take new products to market, from ideation to launch
  • Experience building tools and training that empower GTM teams
  • Customer and buyer research skills as well as a knack for crafting  jargon-free copy
  • Customer-focused work approach with the grit to build structures and pioneer things
  • Passion for product marketing and eagerness to help build a best-in-class organization

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