2 months ago
Marathon Asset and Fund Management Limited

Head of Marketing

Marathon Asset and Fund Management Limited

Marketing & Communications

Banking, Finance & Insurance NGN 900,000 - 1,200,000 Negotiable
Easy Apply

Job Summary

The Head of Marketing is responsible for leading Marathon Capital Markets Ltd’s marketing strategy, ensuring effective execution, brand consistency, and stakeholder engagement. The role provides strategic direction, manages teams to deliver measurable outcomes, and sustains the company’s position as a leader in the financial services industry.

  • Minimum Qualification : Degree
  • Experience Level : Senior level
  • Experience Length : 6 years
  • Working Hours : Full Time

Job Description/Requirements

Responsibilities:

Strategy & Marketing Service Management:

  • Provide detailed input and assist in the compilation of company and BU strategies.
  • Take accountability for marketing strategy delivery over a 1–2 year horizon.
  • Develop and communicate clear, executable marketing business plans that reflect BU priorities.
  • Devise marketing strategic plans and ensure their effective implementation.
  • Design and implement marketing plans for specific customer segments.
  • Define performance parameters (including balanced scorecard) and metrics for the marketing function.
  • Drive operational excellence and continuous improvement across marketing activities.


Communication & Brand Management:

  • Oversee implementation of all internal and external communication plans in consultation with BUs.
  • Develop brand strategies to position MCML as a leader in the financial services industry.
  • Ensure brand integrity and governance throughout the organization.
  • Lead corporate communications, media relations, and public engagement efforts.


Stakeholder Management:

  • Engage with BUs to identify and leverage opportunities for marketing synergies.
  • Manage key external relationships including regulators, government, media, and industry stakeholders.
  • Represent MCML at key industry events, conferences, and forums.


Team Effectiveness & Leadership:

  • Lead, manage, and mentor the marketing team to achieve operational excellence.
  • Align staff performance contracts with business and marketing plans.
  • Plan and assign work across quarterly and annual cycles.
  • Motivate and guide staff to achieve optimal performance standards.
  • Manage recruitment, performance, and development of marketing staff to sustain long-term delivery.


Requirements:

  • 6 years experience
  • Degree in a related field


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