Content Creator

Responsibilities:

Content Creation & Presentation

• Act as the brand ambassador and primary on-screen talent for Tuteria.
• Shoot and edit short-form and long-form videos that people can’t ignore.
• Develop, record, and present engaging educational and promotional videos for platforms such as TikTok, Instagram, YouTube, X, Facebook, and LinkedIn.
• Deliver brand messages, product updates, and educational tips in an authentic and relatable style.
• Ensure all video content reflects Tuteria’s voice, tone, and values.

Scriptwriting & Storytelling

• Collaborate with the content strategist and creative team to develop scripts, storyboards, and video concepts.
• Turn learning into entertainment with skits, breakdowns, and relatable stories.
• Adapt complex educational topics into simple, engaging, and creative narratives.
• Incorporate storytelling techniques to inspire and connect with target audiences.

Trend Monitoring & Innovation

• Stay up-to-date with social media trends, viral content formats, and audience engagement strategies.
• Jump on viral sounds, memes, and formats fast, while adding the Tuteria spin
• Experiment with new styles, formats, and creative approaches to keep content fresh and relevant.
• Recommend innovative ideas to enhance Tuteria’s digital presence and visibility.

Collaboration & Teamwork

• Work closely with video editors, designers, and the social media team to deliver high-quality final content.
• Work with strategists, designers, and the marketing team to launch big campaigns
• Participate in brainstorming sessions for campaigns, launches, and brand initiatives.
• Provide input into the overall creative direction of Tuteria’s content strategy.

Performance Tracking & Improvement

• Review video performance metrics (views, engagement, conversions) to identify what resonates most with the audience.
• Test content, track engagement, and refine for max virality
• Adjust content style, length, and format based on audience insights and feedback.
• Contribute ideas to enhance reach, engagement, and brand affinity.

Requirements:

• Bachelor’s degree or equivalent in Media, Communications, Performing Arts, or a related field.
• Minimum of 3-5 years’ experience in content and video creation (preferably in education, media, or tech).
• Proven experience in content creation, video presenting, or acting (portfolio/showreel required).
• Portfolio of content you’ve created (personal TikTok, IG Reels, and YouTube channels are welcome)
• Strong on-camera presence, with excellent verbal communication and storytelling skills.
• Familiarity with social media platforms, trends, and content formats (short-form and long-form).
• Creative, energetic, and adaptable, with the ability to engage diverse audiences.
• Confidence working independently and collaboratively in a fast-paced, creative environment.
• Must be confident on camera—funny, relatable, and authentic.
• Must love experimenting with TikTok/IG trends.
• Must know your way around CapCut, Premiere, or other editing tools.
• Must believe education + creativity = unstoppable content.
• Must be able to balance education with entertainment (edutainment vibes).