Social Media & Digital Marketer

Responsibilities:

Social Media Management:

• Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and followers across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create, curate, and schedule engaging content, including posts, stories, videos, and reels.
• Monitor social media trends, analyze performance metrics, and optimize campaigns for maximum impact.

Digital Marketing Campaigns:

• Plan and execute digital marketing campaigns across various channels, including email, SEO, SEM, and display advertising
• Manage paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
• Track and analyze campaign performance, providing regular reports and insights to stakeholders.

Content Creation:

• Develop high-quality, engaging content for social media, blogs, newsletters, and websites.
• Collaborate with the design team to create visually appealing graphics, videos, and other multimedia content.
• Ensure all content aligns with Nimbou Cloud’s brand voice and messaging.

Community Engagement:

• Engage with followers, respond to comments and messages, and foster a positive online community.
• Monitor and manage online reviews and feedback to maintain a strong brand reputation.

Analytics & Reporting:

• Use analytics tools (e.g., Google Analytics, social media insights) to track and measure the effectiveness of digital marketing efforts.
• Prepare regular reports on key metrics, such as engagement rates, click-through rates, and conversion rates.
• Use data-driven insights to refine strategies and improve performance.

Collaboration & Strategy:

• Work closely with the marketing team to align digital marketing efforts with overall business goals.
• Stay updated on industry trends and emerging digital marketing tools and technologies.
• Propose and implement innovative ideas to enhance Nimbou Cloud’s online presence.

Requirements:

• 1 year of experience
• Degree in a related field