Digital Marketer
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Job summary
The Digital Marketer is responsible for developing, implementing, and managing online marketing strategies to increase brand awareness, generate leads, and drive sales. The role focuses on digital campaigns, content creation, and performance analysis across various online platforms.
Min Qualification:
Degree
Experience Level:
Entry level
Experience Length:
1 year
Job descriptions & requirements
Responsibilities:
- Develop and execute digital marketing strategies
- Manage social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.)
- Create engaging content (graphics, videos, captions, blogs)
- Run and optimize paid advertising campaigns (Google Ads, Meta Ads)
- Monitor website traffic and SEO performance
- Generate leads through email marketing and online campaigns
- Analyze campaign performance and prepare reports
- Manage online brand reputation and customer engagement
- Conduct market research and competitor analysis
- Collaborate with sales and design teams to achieve marketing goals
Requirements:
- Bachelor’s Degree/HND in Marketing, Mass Communication, Business Administration, or related field
- 1–2 years of experience in digital marketing
- Strong knowledge of SEO, SEM, and social media marketing
- Experience with Google Analytics, Meta Business Suite, and other marketing tools
- Basic graphic design skills (Canva, Adobe Suite) is an advantage
- Excellent communication and content writing skills
- Creative mindset with strong analytical ability
- Ability to work independently and meet targets
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