1 month ago

Job Summary

This role will be instrumental in brand positioning and visibility and in attracting and converting our target audience to clients. The ideal candidate will bring/exhibit high-level professionalism, originality, and innovation to the team while receiving compensation for work and growth-centred opportunities.

  • Minimum Qualification:Degree
  • Experience Level:Mid level
  • Experience Length:2 years

Job Description/Requirements

Responsibilities:

  • Development of content management strategy for all Media Channels 
  • Development and implementation of the content calendar for all Channels 
  • Liaise with our Photographers and videographers to produce appropriate content
  • Create/curate content (photo, video, audio, text, graphics) for the various platform
  • Manage our online presence by creating and updating social media profiles.
  • Upgrading the existing Social media channels and websites to ensure compliance with the brand and acceptable industry standards 
  • Creating high-quality, original content.
  • Curating excellent and relevant content for our audience 
  • Making regular text, photo, video, audio (podcasts) and graphic posts, through our pages, blogs, channels, stories, etc.
  • Building and managing our online communities to ensure respectful and appropriate engagement 
  • Responding to comments on each of our accounts. 
  • Analysing usage data on the various channels and making tweaks and improvements to improve engagement and reach
  • Engaging with target market pages 
  • Creating weekly status reports to report work done, and the performance across our channels and suggest ways we can improve based on data gathered.
  • Develop a system for capturing customer reviews and publishing, those of happy/loyal customers
  • Monitor online reviews and respond to each review promptly and with care.
  • Monitor trends in social media tools, applications, channels, design and strategy.
  • Develop the company’s digital marketing plan with Management, and implement same.
  • Create and manage relevant online Ads Campaigns 
  • Analysing the effectiveness of Ads Campaigns and using the data gathered to build the next Ad Campaign effectively. 
  • Respond to and follow up on enquiries made via our social platforms
  • Regularly updating information on our website to ensure it is always up-to-date 
  • Create and manage an online store linked to the website 
  • Keep the company blog content up-to-date'
  • Ensure yearly subscriptions for domain and hosting are done as when due.
  • Creating graphic templates consistent with the brand look and feel across all our online platforms 
  • Ensuring that all content published on our channels is brand compliant



Requirements:

  • Minimum academic qualification of Degree in Journalism, Public Relations, Communication or  Marketing.
  • Minimum of 2 years of Hands-on experience in content management 
  • Ability to deliver creative content (text, image and video) 
  • Solid knowledge of SEO, keyword research and Google Analytics 
  • Knowledge of online marketing channels 
  • Excellent copywriting skills 
  • Excellent communication skills 
  • Analytical and multitasking skills


Location: Ikate, Lekki.

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