Social Media Manager

Responsibilities:

• Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules.
• Managing company image through various media in a cohesive way to achieve marketing goals.
• Streamline company social media accounts (Facebook, Twitter, Instagram, and other social media platforms) ensuring uniform content.
• Performing research on current benchmark trends and audience preferences.
• Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news).
• Manage, and keep up to date all Persianas Group websites.
• Monitor SEO and web traffic metrics.
• Ensures brand consistency in marketing and social media messages by working with all Persianas-owned malls, including advertising and brand management.
• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, Twitter, and Instagram.
• Research and monitor activity of company competitors.
• Customer engagement with a focus on customer service on company social media accounts responding to queries in a timely manner and monitoring customer reviews.
• Suggest and implement new features to develop brand awareness, promotions, and competitions.
• Stay up to date with current technologies and trends in social media, design tools, and applications.
• Increase organically the number of followers and likes and tangible interactions on company social media accounts.
• Work with Centre Managers to implement mall-specific campaigns.

Requirements:

• Minimum academic qualification of a Bachelor's degree in Marketing, English, or any related field.
• Minimum of 2 years of work experience as a social media content creator or similar roles.
• Demonstrated excellence in writing, proofreading, and editing
• Excellent research, organizational, and time management skills.
• A portfolio of applicable outputs.
• An understanding of SEO best practices.
• Strong listening and communication skills.
  
• The capacity to work independently and collaboratively.
• Ability to work efficiently without compromising quality or accuracy.