We are looking to hire a suitable candidate to fill this position.
- Minimum Qualification: Diploma
- Experience Level: Senior level
- Experience Length: 5 years
- Develop and execute comprehensive marketing strategies
- Oversee the creation of marketing materials, including brochures, product catalogs, and digital content, to promote agricultural equipment.
- Conduct market research and competitive analysis to identify trends
- Manage advertising campaigns, social media marketing, and SEO to enhance the company's online presence and brand recognition.
- Collaborate with cross-functional teams to ensure consistent brand messaging and customer-focused communication.
- Analyze marketing data and customer feedback to identify areas for improvement and adjust strategies accordingly.
- Assist in the organization of trade shows and promotional events to showcase agricultural equipment and engage with customers.
- Maintain and update the company's website and online presence.
- Minimum academic qualification of a diploma
- 5 years of working experience
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
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