If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels.
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 2 years
- Market Research: They analyze market trends, customer preferences, and competitors to make informed decisions.
- Strategic Planning: Marketing managers develop marketing strategies and set goals to achieve the company's objectives.
- Product Development: They often collaborate with product teams to ensure products meet customer needs and are effectively marketed.
- Advertising and Promotion: They oversee advertising campaigns, PR efforts, and promotional activities to reach the target audience.
- Budget Management: They allocate and manage budgets for marketing activities, ensuring cost-effectiveness.
- Team Leadership: Marketing managers lead and coordinate marketing teams, delegating tasks and providing guidance.
- Data Analysis: They use data and analytics to measure the effectiveness of marketing campaigns and make data-driven decisions.
- Brand Management: Maintaining and enhancing the company's brand image is a crucial responsibility.
- Digital Marketing: In today's digital age, they oversee online marketing strategies, including social media and email campaigns.
- Customer Relationship Management: Building and maintaining strong customer relationships is essential for long-term success.
- Market Expansion: Identifying opportunities for market expansion and growth is often part of their role.
- Compliance and Ethics: Ensuring marketing practices comply with legal and ethical standards is vital.
- Marketing managers are essential for driving a company's success by effectively promoting products or services to the right audience.
- Minimum academic qualification of BSc. degree in Marketing or related field
- Marketing manager (2 - 4 years) Travelling experience
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Remuneration: NGN 150,000
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