Marketing Executive
Boston Technical Training & Vocational Development Centre Ltd
Marketing & Communications
Job Summary
We seek to hire a suitable candidate to fill this position
- Minimum Qualification: OND
- Experience Level: Entry level
- Experience Length: 2 years
Job Description/Requirements
Responsibilities:
- Conceive and develop efficient and intuitive marketing strategies
- Organize and oversee advertising/communication campaigns (social media, TV, etc.), exhibitions, and promotional events
- Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures
- Initiate and control surveys to assess customer requirements and dedication
- Write copy for diverse marketing distributions (brochures, press releases, website material, etc.)
- Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
- Monitor the progress of campaigns using various metrics and submit reports of performance
- Collaborate with managers in preparing budgets and monitoring
Requirements:
- OND/HND/ BSc/BA in marketing, business administration or relevant discipline
- Minimum of 2 years of experience
- Proven experience as a marketing executive or similar role
- Good understanding of market research techniques, data analysis, and statistics methods
- Thorough knowledge of strategic planning principles and marketing best practices
- Proficient in MS Office and marketing software (e.g. CRM)
- Familiarity with social media and web analytics (e.g. WebTrends)
- Excellent communication and people skills
- Strong organizational and time-management abilities
- Creativity and commercial awareness
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