We are seeking a Digital Marketing Specialist to be in charge of our digital marketing team, who will develop, implement, track and optimize our digital marketing campaigns across all digital channels and provide result-oriented advertising. She/He must have a strong grasp of current marketing tools and be able to lead integrated digital marketing
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 2 years
- Planning, implementing, and monitoring digital marketing campaigns across all digital networks.
- Managing SEO/SEM, content and email marketing, newsletter, marketing database, social media, and/or display advertising campaigns.
- Developing marketing strategy and planning for online advertising campaigns.
- Developing and implementing strategies to increase brand awareness and customer acquisition.
- Assessing important metrics that influence the website traffic, and target audience.
- Monitoring the performance of digital channels to ensure they reach their target audiences and generate quality leads.
- Establishing end-to-end digital marketing capabilities and strategies that align with the needs and goals of the businesses.
- Bachelor's Degree in Marketing, Communications, or a related field
- Minimum of 2 years experience in digital marketing or advertising position.
- Proven experience in digital marketing, focusing on campaigns, community management, newsletter marketing, content marketing, and analytics.
- Proficient in using marketing automation tools e.g., HubSpot, MailChimp, analytics platforms e.g., Google Analytics, and social media management tools.
- Creative thinking and ability to generate innovative marketing ideas, identify target audiences, and devise digital campaigns that engage, inform, and motivate.
- Up-to-date on the latest trends and a good understanding of different social media platforms, and website analytics.
Location: Ikeja, Lagos.
Remuneration: NGN150.000-200,000 monthly
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