3 weeks ago
Digital Marketing Manager
Roqqu
Marketing & Communications
Banking, Finance & Insurance
NGN
250,000 - 400,000
Easy Apply
Job Summary
The Digital Marketing Manager leads the planning and execution of online marketing campaigns to drive brand awareness, customer engagement, and conversions. This role oversees SEO, social media, email marketing, and paid ads to optimize performance across digital channels.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 3 years
- Working Hours : Full Time
Job Description/Requirements
Responsibilites:
- Develop and manage all digital marketing campaigns across various digital platforms (SEO, SEM, social media, email, etc.).
- Build and manage SEO and SEM strategies effectively.
- Plan, execute, and manage email marketing campaigns to retain and engage customers.
- Optimize conversions by effectively managing all customer interactions and conversations.
- Collaborate with the content team to ensure high-quality, engaging content across all channels.
- Stay up to date with industry trends to maintain a competitive marketing strategy.
- Ensure brand identity is consistent across all marketing channels.
Requirements:
- Minimum of 3 years.
- Minimum of BSc Degree
- Ability to design end-to-end digital marketing strategies aligned with business goals
- Creative thinking and strong awareness of industry trends
- Excellent verbal and written communication skills
- Strong team player with demonstrated leadership abilities
- Proficient in using Trello and Notion for project and task management
- Skilled in interpreting Google Analytics insights to guide marketing decisions
- Knowledgeable in utilizing SEO and SEM tools for campaign optimization
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