Digital Marketing Assistant

Responsibilities:

• Content Creation and Management: Develop and manage engaging content for websites, blogs, social media, and email newsletters that aligns with the brand's voice and marketing objectives.
• Social Media Management: Oversee our social media accounts by creating and scheduling posts, engaging with followers, and analyzing performance metrics to refine strategy.
• Search Engine Optimization (SEO): Implement SEO strategies to enhance website visibility, including keyword research, on-page optimization, and link-building tactics.
• Email Marketing: Design and execute email marketing campaigns, manage subscriber lists, and analyze campaign performance to boost engagement and conversion rates.
• Pay-Per-Click (PPC) Advertising: Create, manage, and optimize PPC campaigns on platforms such as Google Ads and social media to drive traffic and conversions.
• Analytics and Reporting: Monitor and analyze marketing performance using tools like Google Analytics to assess campaign effectiveness and generate actionable reports.
• Market Research: Conduct research to understand market trends, customer preferences, and competitor strategies to inform marketing tactics.
• Collaboration with Other Teams: Work closely with sales, product, and design teams to ensure digital marketing strategies align with overall business objectives.
• Website Management: Assist with website updates, ensure a user-friendly experience, and maintain SEO best practices.
• Brand Development: Contribute to developing and maintaining the brand's online presence and reputation through various digital channels.
• Staying Updated: Keep abreast of industry trends, emerging technologies, and digital marketing best practices to continually enhance skills and knowledge.

Requirements:

• Minimum qualification of a Bachelor’s degree, HND, or equivalent in Marketing, Communications, Business Administration, or a related field.
• 2 years of experience in digital marketing or a related field. Internship experience is a plus.
• Basic understanding of digital marketing tools and platforms, including social media, SEO, email marketing, and PPC advertising.
• Excellent communication skills, creativity, attention to detail, and a strong desire to learn and grow in the digital marketing space.

Location: Lagos 

Remuneration: NGN 150,000 -175,000 Monthly

Start Date: 1st April 2025

If you are a proactive individual with a passion for administrative excellence, we invite you to apply and become an integral part of our team.