Social Media Marketing Specialist

Women Impacting Nigeria (WIN) is a dynamic, female-led nonprofit organization focused on empowering women, advocating for women’s rights, and promoting gender equality.

WIN is committed to bridging gender gaps in education, economic empowerment, healthcare, and political representation for Nigerian women.

We are looking for a proactive and skilled Social Media & Digital Marketing Specialist who will drive our digital presence and support our mission across TAI Corp through impactful content. This role is essential for creating and managing high-quality, strategic digital content across social media and digital platforms.

The ideal candidate has a track record of success in social media management, digital marketing, and content creation, with strong graphic design skills and the ability to bring fresh, creative ideas to the table.

Responsibilities

• Develop and execute WIN's social media strategy across various platforms
• Design and create original, engaging content including graphics, videos, and posts to communicate our mission and amplify impact
• Manage all social media channels, ensuring consistent and impactful messaging
• Drive digital marketing campaigns and initiatives, optimizing reach and engagement
• Track, analyze, and report on social media performance and other digital metrics
• Collaborate closely with team members to build brand awareness and community engagement

Qualifications

• Bachelor’s degree or equivalent in Communications, Public Relations, Marketing, Digital Media, or a related field
• 3+ years of proven experience in social media management, digital marketing, and communications, preferably within an NGO or similar sector
• Proficiency in multiple social media platforms, digital marketing tools, and graphic design software (Adobe Creative Suite, Canva, etc.)
• Strong creative vision with a demonstrated portfolio of social media graphics and digital content
• Success managing social media channels and improving engagement in a startup or fast-paced environment
• Outstanding leadership, time management, and organizational skills, with a strong attention to detail
• High level of professionalism and ethical standards
• Excellent communication skills, with an ability to build high-trust relationships
• Strong problem-solving skills, critical thinking, and adaptability in dynamic environments
• Proficiency in Microsoft Office Suite
• If you’re passionate about gender equality, driven by social impact, and have a talent for creating compelling digital content, we’d love to hear from you! Join us in making a difference for women in Nigeria.

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