Social Media Manager

Responsibilities:

• Create and manage engaging content for Instagram, TikTok, and other social media platforms.
• Maintain the unique brand identity and voice of each business.
• Develop and manage content calendars for both brands.
• Post 4–6 times weekly for each brand across feed and story content.
• Design flyers and social media graphics using Canva.
• Edit reels and short-form videos using CapCut.
• Handle content creation for the hair brand and collaborate with the in-house content team for Mamatcha.
• Use phone/videography skills to capture engaging content.
• Understand platform algorithms and run effective social media ads/campaigns.
• Track social media performance, engagement, and audience growth.
• Monitor trends and create relevant, engaging content ideas.
• Communicate professionally with stylists, baristas, clients, and management.
• Support promotions, launches, collaborations, and brand activations.
• Be flexible to work weekends when required, as they are peak business periods.

Requirements:

• 1–2 years of experience in social media management or content creation.
• Good knowledge of Canva and CapCut.
• Strong understanding of Instagram, TikTok, trends, and social media algorithms.
• Basic videography and mobile content creation skills.
• Good interpersonal and communication skills.
• Creative, organized, trendy, and willing to learn.
• Ability to work across both locations in Lekki Phase 1.
• A portfolio of previous work/content is required.
• Experience in hospitality, beauty, wellness, fashion, or lifestyle brands is an advantage.