Social Media and Content Lead

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Job summary

We are seeking a highly skilled Social Media & Content Lead to own the company’s social media presence end-to-end. This role is responsible for planning, creating, and publishing content, managing all platforms, and ensuring consistent posting, high-quality storytelling, and strong brand representation online. The ideal candidate is both a content

Min Qualification: HND Experience Level: Entry level Experience Length: 2 years Language Requirement: English Working Hours: Full Time - 9 to 5 Applicant Location: Lagos, Nigeria

Job descriptions & requirements

Responsibilities:

Social Media Management:

  • Own and manage all company social media platforms
  • Develop and maintain a monthly content calendar
  • Write captions and manage comments, and ensure timely responses
  • Monitor trends and recommend content opportunities


Content Creation & Production:

  • Create short-form content independently (reels, TikTok-style videos, quick product or behind-the-scenes clips)
  • Develop content ideas, scripts, and storytelling concepts
  • Work closely with the in-house videographer/photographer for planned shoots
  • Repurpose existing content across platforms
  • Ensure content quality, consistency, and brand alignment


Campaign Execution:

  • Execute online and offline marketing campaigns in collaboration with the agency and ads specialist


Reporting & Performance Tracking:

  • Prepare weekly and monthly reports on social media performance
  • Track engagement and recommend improvements


Brand Representation:

  • Ensure all messaging and visuals reflect brand standards
  • Represent the brand professionally in content where necessary


Requirements:

  • Minimum 2 years of experience managing brand social media accounts
  • Proven experience creating engaging short-form video content
  • Strong storytelling and content planning ability
  • Ability to shoot quick mobile content when needed
  • Strong copywriting skills
  • Ability to analyze engagement and adjust content accordingly
  • Comfortable working in a fast-paced, execution-heavy role


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