Sales Marketing Executive

Company Description Cedarcrest Hospitals is a premier multi-specialty tertiary healthcare institution with over 17 years of service, recognized as a trusted leader in the Nigerian healthcare sector. The hospital delivers a broad range of medical and surgical services, including Orthopaedics and Trauma, Spine Surgery, Vascular Surgery, Neurosurgery, Prosthetics & Orthotics, general surgery, obstetrics & gynecology, internal medicine, pediatrics, and 24/7 emergency care. Using advanced technologies such as Cath Labs, MRI, and CT scans, Cedarcrest Hospitals focuses on accurate diagnosis and effective treatment. Care is delivered by a team of highly qualified local and international consultants, specialists, and healthcare professionals in an environment that values compassion, innovation, and continuous learning. The hospital is also active in research and education, helping to raise healthcare standards regionally while providing accessible, high-quality care that aligns with global benchmarks.

Role Description This is a full-time, on-site Sales Marketing Executive role at Cedarcrest hospitals Limited, The Sales Marketing Executive will develop and execute sales and marketing plans to promote the hospital’s services and specialties, drive patient acquisition, and strengthen brand visibility. Responsibilities include conducting market analysis, identifying new business opportunities, and building strong relationships with corporate clients, HMOs, referral partners, and community stakeholders. The role involves creating and implementing campaigns, organizing outreach events, preparing marketing materials, and tracking performance metrics to optimize results. The Sales Marketing Executive will collaborate closely with clinical and administrative teams to ensure consistent messaging, a positive patient experience, and alignment with the hospital’s strategic objectives.

Qualifications

• Strong skills in Market Planning and Marketing to design and implement effective promotional and brand-building strategies.
• Proficiency in Market Research to analyze trends, understand customer needs, and identify growth opportunities.
• Excellent Communication abilities to engage internal stakeholders, patients, partners, and corporate clients professionally.
• Proven Sales experience in healthcare or related service industries, with a track record of meeting or exceeding targets.
• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; an advanced degree or relevant certifications are an advantage.
• Strong presentation, negotiation, and relationship-management skills, with the ability to influence decision-makers.
• Comfort with data-driven decision-making, including use of CRM tools, reporting dashboards, and basic analytics.
• Ability to work on-site in Abuja, manage multiple priorities, and collaborate in a fast-paced healthcare environment.
• Familiarity with the Nigerian healthcare market, HMOs, and corporate health programs is highly desirable.

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