Sales Marketer (Lekki, Lagos)
Job descriptions & requirements
Our client, a rapidly expanding wholesale and retail distributor of wine and beverages in the heart of Lekki, is looking for a Marketer who thrives on hitting business targets to join their Organization.
As a Marketer, the ideal candidate will be responsible for developing and executing growth strategies across all channels to drive user acquisition, engagement, and retention. You will play a key role in building the Company's business through building winning relationships with key external partners to deliver the Company's commercial ambition.
Job Responsibilities:
- Develop and implement data-driven growth strategies across all channels.
- Identify and evaluate new business opportunities and partnerships for market.
- Conduct market analysis to identify trends & opportunities by preparing regular reports on campaign performance, market trends, and competitor activities.
- Identify opportunities to increase product distribution and visibility.
- Oversee distributor performance by conducting regular ride-along, market visits, and performance reviews.
- Works towards Sales Metrics KPIs for excellence in execution.
- Ensure all activities are conducted in full compliance with all relevant regulations, company policies, and industry best practices.
- Execute sales plans which align with overall brand objectives with distributor management partnerships.
- Build and maintain strong relationships with the Company's commercial stakeholders to ensure connectivity and opportunities to amplify presence in all outlets.
- Maintain accurate documentation related distributor activities/results.
- Address any distributor concerns, identify new opportunities for growth, and provide ongoing training and support.
Job Requirements:
- 2+ years of experience in sales, marketing or distribution management preferably within the beverage industry.
- Bachelor's degree in Business, Marketing, or related field.
- Analytical Skills and Project Management abilities.
- Proven track record in managing distributor relationships and achieving sales targets.
- Excellent communication and interpersonal skills with the ability to effectively influence and collaborate with wholesalers and distributors.
- Experience in the liquor or retail industry is a plus.
- Ability to prioritize multiple initiatives with excellent time management skills.
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