Sales Associate
Job summary
We are looking for a proactive, customer-oriented Sales Associate to drive the success of our Healthcare Assistant (HCA), Pharmacy Assistant, and Phlebotomy Training Programmes, which offer certifications through both in-person and online courses.
Job descriptions & requirements
Responsibilities:
Customer Interaction and Support:
- Respond promptly to inquiries and messages across Meta platforms (Facebook, Instagram, WhatsApp, Messenger, etc) to provide accurate program information.
- Guide prospective learners through the enrollment process, explaining course benefits, certifications, and requirements.
- Address customer concerns or complaints professionally, escalating issues as needed.
Sales Support
- Collaborate with the sales team to implement sales strategies and achieve enrollment targets.
- Follow up with leads generated from Meta and Google channels to convert inquiries into enrollments.
- To effectively communicate with potential learners, you must maintain an up-to-date understanding of all courses, certifications, and program features.
Content and Campaign Collaboration
- Work with the marketing team to create engaging content for Meta platforms, including promotional posts, stories, and ads targeting potential students.
- Provide feedback on campaign performance based on customer interactions and market trends.
- Update and maintain the Customer Relationship Management (CRM) system with detailed records of customer interactions, inquiries, and feedback.
- Track and report on customer engagement metrics to identify trends and opportunities.
Program Support
- Assist in organizing virtual program orientation sessions and webinars for prospective students.
- Coordinate with the academic team to provide students with schedules, course materials, and certification details.
Market Research and Analysis
- Monitor competitor activity and industry trends to identify new opportunities and inform sales strategies.
- Gather insights from customer feedback to improve the program's offerings and delivery.
- Prepare weekly and monthly reports on sales activities, enrollment progress, and customer engagement.
- Provide actionable insights to improve the customer journey and enhance the program’s overall success.
- Bachelor’s degree in business administration, Marketing, Communications, or a related field.
- 3–4 years of experience in sales support, customer service, or a related role, preferably in education or healthcare.
- Experience with Meta platforms (Facebook, Instagram, WhatsApp) for business purposes is highly desirable.
- Excellent written and verbal communication skills to effectively engage with diverse customer groups.
- Familiarity with Meta Business Suite, CRM tools (e.g., HubSpot, Salesforce), and other sales/marketing platforms.
- Strong interpersonal skills with a passion for delivering exceptional customer service.
- Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.
- A results-oriented mindset with the ability to identify and capitalize on sales opportunities.
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