Sales and Marketing Executive

Responsibilities:

• Identify, develop, and pursue new business opportunities to achieve the company's sales and revenue targets.
• Generate qualified leads through prospecting, networking, referrals, cold calls, emails, digital marketing, and client visits.
• Promote and market the company's products and services to prospective and existing clients.
• Prepare and deliver compelling presentations, proposals, quotations, and service offerings to prospective clients.
• Conduct market research to identify customer needs, market trends, competitor activities, and emerging business opportunities.
• Build and maintain strong, long-term relationships with clients to ensure customer satisfaction and retention.
• Negotiate contracts, pricing, and service agreements while ensuring profitability and customer satisfaction.
• Follow up on quotations, proposals, and business opportunities to maximize conversion rates.
• Develop and implement marketing campaigns to enhance brand awareness and generate business leads.
• Manage and support the company's digital marketing initiatives, including social media platforms, email marketing, and online promotions.
• Participate in exhibitions, networking events, trade fairs, and other promotional activities to represent the company.
• Prepare tender documents and support the bidding process for public and private sector opportunities.
• Collaborate with internal departments to ensure smooth service delivery and customer satisfaction.
• Monitor customer feedback and recommend improvements to products, services, and customer experience.
• Prepare and submit daily, weekly, and monthly sales and marketing reports, including pipeline updates, sales forecasts, and performance analysis.
• Maintain accurate records of client interactions, sales activities, contracts, and business opportunities.
• Ensure compliance with company policies, ethical standards, and professional business practices while representing the organization.
• Perform any other duties assigned by Management.

Requirements:

• Minimum of a Higher National Diploma (HND) in Marketing, Business Administration, Economics, Mass Communication, or any related discipline.
• Professional certification in Sales, Marketing, Digital Marketing, or Business Development will be an added advantage.
• Minimum of 2–4 years of proven experience in sales, marketing, business development, or client relationship management.
• Experience in facility management, property management, construction, engineering, hospitality, or business-to-business (B2B) sales is an added advantage.
• Strong knowledge of sales techniques, negotiation strategies, and customer relationship management.
• Excellent communication, presentation, and interpersonal skills.
• Strong business development and networking abilities.
• Ability to prepare professional proposals, quotations, presentations, and tender documents.
• Basic understanding of digital marketing strategies and social media management.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook).
• Familiarity with Customer Relationship Management (CRM) software is an added advantage.
• Strong analytical, organizational, and problem-solving skills.
• Excellent time management and the ability to prioritize multiple assignments effectively.
• Ability to work independently with minimal supervision while achieving set targets.
• High level of professionalism, integrity, and confidentiality.