Sales and Marketing Executive
Job summary
We are seeking an experienced and results-driven sales and marketing executive with strong digital and offline marketing skills to drive business growth. The ideal candidate will combine digital marketing skills with traditional sales and marketing activities to generate qualified leads, convert prospects into clients, and expand our market presence in Lagos and beyond.
Job descriptions & requirements
- Identify, develop, and close new business opportunities for software development services.
- Build and maintain strong relationships with corporate and SME clients.
- Manage Sales team members towards driving productivity
- Prepare and deliver sales presentations, proposals, and product demonstrations.
- Achieve and exceed monthly and quarterly sales targets.
- Conduct cold calling, field visits, and client meetings across Lagos and neighbouring states.
- Represent the company at networking events, tech meetups, exhibitions, and trade fairs.
- Research market trends, competitor activities, and customer needs.
- Maintain accurate records of leads, sales activities, and customer interactions using CRM tools.
- Provide weekly and monthly sales and marketing performance reports.
- Collaborate with the relevant teams to promote company solutions effectively online.
- Minimum of 3-5 years’ experience in sales and marketing, preferably in IT / software / technology services.
- Proven experience combining digital marketing with traditional sales methods.
- An articulate presenter
- Excellent communication, negotiation, and presentation skills.
- Ability to generate leads both online and offline.
- Strong networking and relationship-building skills.
- Strong understanding of digital marketing tools (social media, email marketing, SEO, Google Ads, analytics).
- Self-motivated, target-driven, and able to work independently.
- Good knowledge of the Lagos business environment and corporate market.
- Number of qualified leads generated monthly
- Conversion rate from leads to paying clients
- Growth in online visibility and engagement
- Revenue and sales target achievement
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