4 weeks ago
Job Summary
Develop and execute strategic sales and marketing plans. Lead the sales and marketing team, analyze market trends, and adjust strategy accordingly.
- Minimum Qualification: Degree
- Experience Level: Senior level
- Experience Length: 5 years
Job Description/Requirements
Responsibilities:
- Brand Strategy: Developing and implementing brand strategies and marketing plans to enhance brand awareness, visibility, and equity.
- Marketing Campaigns: Creating and executing integrated marketing campaigns across multiple channels, including digital, print, social media, and events, to drive customer engagement and lead generation.
- Market Research: Conducting market research, competitor analysis, and customer insights to identify opportunities for product innovation, differentiation, and market expansion.
- ROI Measurement: Monitoring and analyzing the return on investment (ROI) of marketing activities, adjusting strategies and tactics based on performance metrics and business objectives.
- Customer Acquisition and Retention: Implementing customer acquisition and retention strategies to grow the customer base, increase customer lifetime value, and reduce churn.
- Cross-Functional Collaboration: Collaborating with sales, product development, and other departments to align marketing efforts with business goals and priorities.
Requirements:
- Bachelor's degree in Business Administration, Marketing, or a related field.
- Minimum of 5 years of experience
- Proven leadership and team management skills, with the ability to motivate and inspire team members to deliver exceptional service.
- Strong communication skill
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