Promotional Marketing Officer

Responsibilities:

• Outreach & Field Marketing: Organize and coordinate community eye screening camps, corporate health talks, and neighborhood outreach programs to drive facility footfall.
• Corporate Partnerships: Identify, secure, and maintain strategic relationships with corporate entities and schools for Eye screening camps & referral networks.
• Campaign Execution: Plan and execute targeted promotional campaigns for specialized eye care packages, seasonal discounts, and specialized clinic services.
• Collateral Distribution: Create, manage, and distribute field marketing materials, including flyers, brochures, and banners.
• Digital & Local Promotion: Support localized digital marketing initiatives and manage local community visibility.
• Reporting: Track and submit daily or weekly performance reports on referral leads, event outcomes, and campaign ROI using MS Excel or CRM software.

Requirements:

• Minimum of an HND or equivalent in Marketing, Business Administration, Mass Communications, or a related field.
• Experience: 1–4 years of proven marketing experience, ideally within the healthcare, pharmaceutical, or hospitality sectors.
• Core Skills: Exceptional interpersonal, networking, and direct field-marketing negotiation skills.
• Technical Savvy: High proficiency in MS Office (specifically Excel) and familiarity with digital promotion channels.
• Flexibility: Willingness to travel locally & interstate for mobile clinic activities and manage occasional weekend outreach events, conferences & other related activities.